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/ BLOG

Introducing LINGA GO: “Order & Pay-At-The-Table Solution”

Content:

When it comes to restaurant ordering methods, online and call-in orders have continued to gain popularity amongst diners. Whether it is out of convenience or order accuracy, there are many benefits to both solutions. In this blog, we will discuss the pros and cons of both online ordering and call-in options to help you determine what is best to implement at your restaurant.

Customer preferences call-in order Vs Online orders

Benefits of Online Ordering

According to Zippia, online ordering accounts for almost 50% of all restaurant sales. Adding an online ordering option opens your business up to more potential and returning diners who prefer this method. In addition to consumer demand, online ordering helps to avoid input errors from your staff. Since the customer is entering in their information, they can add special instructions, input dietary restrictions, and any additional instructions to improve overall order accuracy. If you have a loyalty rewards program, you can enable customers to earn and redeem their points online, elevating the customer experience. With research suggesting that a 5% increase in customer retention can lead to a 25% to 95% increase in profit, having an online ordering solution is imperative to keep customers coming back.

Cons to Online Ordering

Although order accuracy and brand visibility are significantly improved through online ordering, there are a few downsides to this method as well. One issue, in particular, is order timing. When a restaurant is experiencing a rush, they may not have time to update the order status, making guests believe their food will be ready sooner than it actually is. In this case, you will need a system that automatically updates your order throttles so you can run a tight ship, even during a rush.

Benefits of Call-in & Call Center Ordering

Call centers are becoming the norm in the restaurant industry. They provide the perfect solution for businesses that are short-staffed, have rush hours, or don’t want to hire someone full-time. With a live operator on the other line, you won’t miss a single customer call, even during peak periods, saving your bottom line. This provides your floor staff more time to focus on dine-in customers and their needs.

With LINGA’s Call Center module, your call agents can input customer orders straight from their laptops to your point of sale system and kitchen display. This way, if a customer calls back with an edit to their order, the agent can apply the changes, which will then be implemented, notifying your kitchen staff of the new status. With the right call center, your restaurant can improve overall kitchen efficiency, leading to higher customer satisfaction. Another advantage call-in orders have is the live customer service diners receive versus simply ordering online. When a customer picks up the line to order, it is another opportunity to build a relationship with them.

Cons to Call Center Ordering

Although call centers can improve workflow, if it does not have a secure connection between your point of sale system and the call agent, it can be more trouble than it is worth. Without a two-way connection to your POS, if a customer calls in with an order change, an in-house employee will have to manually edit the ticket or notify the kitchen, taking precious time away from dine-in guests. When in a dinner rush, this is the last thing you want to occur.

When it comes to call-in versus online ordering, we believe that both options working in tandem are the best solution for a bustling restaurant, especially if you are a pizzeria. With online ordering, you can gain more loyal customers and increase your brand’s visibility, and with call-in orders, you can increase kitchen productivity and keep up with peak rush hours.

Relevant Blogs:-

Online Ordering, What Happens if I Don’t Offer It?

Online Ordering - Why Restaurants Should Start Now

Why Your Restaurant Needs an Online Ordering System

Text Content:

Benefits of Online Ordering

Cons to Online Ordering

Benefits of Call-in & Call Center Ordering

Cons to Call Center Ordering

Relevant Blogs:-

Online Ordering, What Happens if I Don’t Offer It?

Online Ordering - Why Restaurants Should Start Now

Why Your Restaurant Needs an Online Ordering System

Stripped Content: When it comes to restaurant ordering methods, online and call-in orders have continued to gain popularity amongst diners. Whether it is out of convenience or order accuracy, there are many benefits to both solutions. In this blog, we will discuss the pros and cons of both online ordering and call-in options to help you determine what is best to implement at your restaurant. Benefits of Online Ordering According to Zippia, online ordering accounts for almost 50% of all restaurant sales. Adding an online ordering option opens your business up to more potential and returning diners who prefer this method. In addition to consumer demand, online ordering helps to avoid input errors from your staff. Since the customer is entering in their information, they can add special instructions, input dietary restrictions, and any additional instructions to improve overall order accuracy. If you have a loyalty rewards program, you can enable customers to earn and redeem their points online, elevating the customer experience. With research suggesting that a 5% increase in customer retention can lead to a 25% to 95% increase in profit, having an online ordering solution is imperative to keep customers coming back. Cons to Online Ordering Although order accuracy and brand visibility are significantly improved through online ordering, there are a few downsides to this method as well. One issue, in particular, is order timing. When a restaurant is experiencing a rush, they may not have time to update the order status, making guests believe their food will be ready sooner than it actually is. In this case, you will need a system that automatically updates your order throttles so you can run a tight ship, even during a rush. Benefits of Call-in & Call Center Ordering Call centers are becoming the norm in the restaurant industry. They provide the perfect solution for businesses that are short-staffed, have rush hours, or don’t want to hire someone full-time. With a live operator on the other line, you won’t miss a single customer call, even during peak periods, saving your bottom line. This provides your floor staff more time to focus on dine-in customers and their needs. With LINGA’s Call Center module, your call agents can input customer orders straight from their laptops to your point of sale system and kitchen display. This way, if a customer calls back with an edit to their order, the agent can apply the changes, which will then be implemented, notifying your kitchen staff of the new status. With the right call center, your restaurant can improve overall kitchen efficiency, leading to higher customer satisfaction. Another advantage call-in orders have is the live customer service diners receive versus simply ordering online. When a customer picks up the line to order, it is another opportunity to build a relationship with them. Cons to Call Center Ordering Although call centers can improve workflow, if it does not have a secure connection between your point of sale system and the call agent, it can be more trouble than it is worth. Without a two-way connection to your POS, if a customer calls in with an order change, an in-house employee will have to manually edit the ticket or notify the kitchen, taking precious time away from dine-in guests. When in a dinner rush, this is the last thing you want to occur. When it comes to call-in versus online ordering, we believe that both options working in tandem are the best solution for a bustling restaurant, especially if you are a pizzeria. With online ordering, you can gain more loyal customers and increase your brand’s visibility, and with call-in orders, you can increase kitchen productivity and keep up with peak rush hours. Relevant Blogs:- Online Ordering, What Happens if I Don’t Offer It? Online Ordering - Why Restaurants Should Start Now Why Your Restaurant Needs an Online Ordering System Word Count: 643 Estimated Reading Time: 3 Minutes

By Marketing News

“Order & Pay-At-The-Table Solution” Offers Efficiency, Safety, and Convenience

LINGA rOS® announces LINGA GO, a smart device designed to be used by restaurant staff to take orders at the table, accept tableside payments, or for line-busting. As a complete cloud-based solution for greater restaurant efficiency, LINGA GO allows restaurant staff to work more efficiently, focus on customer engagement, and turn tables faster. This not only improves the guest experience but can help restaurant operators reduce costs and boost revenue.

LINGA rOS®, the world’s first complete cloud-based restaurant operating system, recently announced its new product LINGA GO, a smart device designed for restaurants to improve their staff’s efficiency and customer satisfaction. LINGA GO is a crucial part of LINGA’s contactless ecosystem with Online Ordering, QR Pay, QR code-based menu, and contactless payment modules. Designed to support restaurants and increase revenue by encouraging guests to order & pay from their tables safely, LINGA GO is a unique solution for restaurant operators to keep their business running.

6 Reasons Why Every Restaurant Needs ? LINGA GO Device:

Speeds up the ordering process: LINGA GO decreases the order entry times and improves customer satisfaction with no additional labor. Provides faster service and better customer experience.
Provides secure processing: LINGA GO allows customers to order & pay safely with ease. Offers all emerging payment types, including EMV, swipe, contactless NFC (Apple Pay, Google Pay, more), and mobile wallets. Protects businesses with end-to-end encryption, data tokenization, and integrated EMV chip sensors.
Improves table turn times: LINGA GO helps your staff work more efficiently than before. Managing the ordering and payment process from one user-friendly smart device makes your staff faster and improves service quality.
Offers safety, speed, and ease of use: With LINGA GO, your restaurant staff quickly takes orders & accepts contactless payments at the table, so the customers don’t need to physically swipe a card in a machine or hand it to another person, or touch a menu or a receipt. LINGA GO makes the ordering process faster and safer.
Increases average tips: LINGA’s pay-at-the-table technology enables guests to add tips from their tables easily. Offering excellent customer service means better tips and more revenue.
Helps track customer data and increases loyalty: LINGA GO enhances customer satisfaction by tracking and collecting valuable customer information. Helps to build a customer database, develop customer profiles, and understand menu preferences.

Learn more: https://bit.ly/3ncg5lo

Request a free demo: https://bit.ly/3n9sM01

About LINGA rOS®

Launched early in 2015, LINGA rOS® is a cloud-based restaurant operating system that provides every essential business tool in a single package to run a successful restaurant business. Including a set of integrations such as point of sale, easy online ordering, self-service kiosk, loyalty&reward program, inventory management, KDS, customer display, waitlist, central kitchen&warehouse, caller ID, staff scheduling, and call center, LINGA rOS® is an innovative response to the demand for a one-stop solution for restaurant owners. LINGA restaurant operating system allows businesses to leverage technology to streamline operations, increase revenue, and improve guest experiences.

Marketing / About Author

Introducing LINGA GO: “Order & Pay-At-The-Table Solution”

“Order & Pay-At-The-Table Solution” Offers Efficiency, Safety, and Convenience

6 Reasons Why Every Restaurant Needs ? LINGA GO Device:

Learn more: https://bit.ly/3ncg5lo

Request a free demo: https://bit.ly/3n9sM01

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